SBI launches YONO, an integrated app for financial services

State Bank of India, the country’s largest public sector bank, has launched a unified integrated app called YONO (You Need Only One) that would offer all kinds of financial and lifestyle products. The omni-channel platform was officially launched by Finance Minister Arun Jaitely, will allow customers to meet their lifestyle needs across 14 categories from booking cabs to paying for medical needs -- all under one roof. For this, the bank has partnered with 60 e-commerce players, including Amazon, Ola, Flipkart, Yatra, Swiggy and BYJU’s. Offline players such as Thomas Cook, Shoppers Stop and Cox and Kings are also part of the SBI partnership.